BUSINESS ENVIRONMENT

B COM(GENERAL) SEMESTER-I

Domain Subject: Commerce

Semester-wise Syllabus under CBCS (w.e.f. 2020-21 Admitted Batch)

COURSE 1C: BUSINESS ENVIRONMENT

Learning Outcomes:

At the end of the course, the student will able to;

• Understand the concept of business
• Define Internal and External elements affecting business
• Explain the economic trends and its effect on Government
• Critically examine the recent developments in economic and business policies of the Government.
• Evaluate and judge the best business policies in Indian business
• Develop the new ideas for creating good business

SYLLABUS:

Unit–I:Overview of Business Environment: Business Environment – Meaning – Characteristics – Scope -Macro and Micro Dimensions of Business Environment – Environmental Analysis.

Unit – II: Economic Environment: Economic Environment – Nature of the Economy – Structure of Economy – Economic Policies & Planning the Economic Condition –  NITI Ayog – National Development Council – Five Year Plans

Unit–III: Economic Policies: Economic Reforms and New Economic Policy – New Industrial Policy – Competition Law – Fiscal Policy – Objectives and Limitations – Monetary Policy and RBI

Unit – IV: Social, Political and Legal Environment: Concept of Social Responsibility of Business towards Stakeholders – Demonetisation, GST and their Impact – Political Stability – Legal Changes.

Unit–V:Global Environment :Globalization – Meaning – Role of WTO – WTO Functions – IBRD– Trade Blocks, BRICS, SAARC, ASEAN in Globalisation

Suggested Readings:

1. Aswathappa : Essentials of Business Environment, Himalaya Publishing House
2. Francis Cherunilam : Business Environment, Himalaya Publishing House
3. Dr S Sankaran: : Business Environment, Margham Publications
4. K. Mishra and V.K. Puri : Economic Environment of Business, HPH
5. Rosy Joshi and Sangam Kapoor : Business Environment, Kalyanai Publications
6. A C Fernando: Business Environment, Pearson
7. Dr V Murali Krishna, Business Environment, Spectrum Publications
8. Namitha Gopal, Business Environment, McGraw Hill

Suggested Co-Curricular Activities:

• Seminar on overview of business environment
• Debate on micro v/s macro dimensions of business environment
• Co-operative learning
• Seminar on Monetary policies of RBI
• Debate on social, political and legal environment
• Group Discussions on Global environment and its impact on business
• To learn about NITI Ayog and National Development Council
• Seminars on Economic policies like New Industrial policy, Fiscal policy
• Reports on WTO,BRICS, SAAR
• Examinations (Scheduled and surprise tests) on all units